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Notes on screenshots
that sell.

Design, ASO, and localization — everything we're learning about what makes an App Store listing convert.

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The anatomy of an App Store screenshot that converts

Headline, device, background, order — the five decisions that turn a browser into an install, and how the best listings make them.

Draft · 7 min read

How to take a finished screenshot set into every App Store region — scripts, RTL, and the strings people actually read.

Draft · 6 min read

We analyzed the screenshot sets of 47 chart-topping apps. Here is what the best ones share — and what they never do.

Draft · 8 min read

Every required resolution, what App Store Connect actually accepts, and how to never see a rejection email again.

Draft · 5 min read

Most visitors never swipe. What that means for how you order your set, and what belongs in slot one.

Draft · 5 min read

Type is the loudest design decision in your listing. When to whisper, when to shout, and when italics earn their keep.

Draft · 6 min read

A start-to-finish walkthrough: describe the app, restyle it, localize it, export it — and what to check before you upload.

Draft · 9 min read

Generate your first App Store screenshot set in seconds with Appframely.